That looks kinda cool, actually. I thought it would just be for dungeons, but it looks like you can just put a group together for world events and stuff. Maybe we can use that so we don't have to run around empty zones trying to do events by ourselves. :)
That is true, but an in-game method has been desperately needed. I would have been happy if they ported a version of GW2LFG into GW2, but it seems they've really beefed it up.